the work:

Kidrobot is the leading retailer of limited edition collectible toys and apparel. By merging graffiti street culture, Japanese trends, pop art styles, illustration and fashion, Kidrobot has created a culture unto itself. We created a Flash micro site to simulate a mix-n-match series of toys where a user could swap heads, legs, add color and create their own toy. Then the user could save, send, and submit their designs to a photo gallery of creations.