Ten years after the launch of her highly acclaimed ready-to-wear, Vera Wang launched a website that was every bit as modern and luxurious as her collections. Sweden Unlimited built a gorgeous full-screen lookbook and gauzy, layered navigation to reflect her signature style. A comprehensive overview of the Vera Wang lifestyle brands as well as a new blog - Vera Unveiled - reveal the full picture of her artistic world. Sweden paid special attention to the way movement is used on the site to express the sophisticated drama of her bridal and ready-to-wear. The striking use of runway videos and simple animated interactions create a stylish and intuitive experience for online visitors that mirrors the exquisite feel of her salons.