Sweden Unlimited

We’re Sweden

A creative agency

Uniting content,and commerce in the service of great experiences

We design e-commerce platforms and create
beautiful content for the top brands
in luxury, fashion and lifestyle.

A boutique agency with 20 years of experience, we specialize in creating bespoke solutions that match our clients’ brand and business goals. Our philosophy is forward-looking: we create visionary projects at the convergence of fashion and technology. We know our clients, understand the audience and pride ourselves on the work we create.

Sweden Unlimited was launched in 1999 by founders Alex Kress, Leja Kress and Richard Agerbeek. We began our collaboration in the mid-90s as electronic pop band Sweden, playing the downtown NYC circuit and releasing limited-edition LPs. We gradually evolved into Sweden Unlimited, a digital creative agency, partnering over time with key brands in the fashion and luxury space.

Our Values are:
Grit, Positivity, Humility, A Growth Mindset, Collaboration, Accountability and Style

Our inspiration comes from the confluence of art, fashion, music, and technology. Embracing the multifaceted and frenetic pace of business in New York City, we feel intertwined with the steady beat of progress and tapped into the ceaseless creative culture. We work to keep building that collaborative energy around us.

Client Experience
  • 10 Corso Como
  • Diesel
  • Lanvin
  • Serena and Lily
  • A.L.C.
  • DVF
  • Le Chateau
  • Adam Lippes
  • Elizabeth Arden
  • Lela Rose
  • Shoshanna
  • Aeropostale
  • Eloquii
  • Lou and Grey
  • Sigerson Morrison
  • Alexander Wang
  • Erin Fethersten
  • Maison Ullens
  • Strivectin
  • Alexis Bittar
  • Erno Laszlo
  • Marc Jacobs
  • Surratt Beauty
  • Alvin Valley
  • Estee Lauder
  • Marchesa
  • Tess Giberson
  • Americae
  • Feyt
  • Michael Kors
  • The Aesthete
  • Ann Taylor
  • First Aid Beauty
  • Mine Diamonds
  • The DB Method
  • Artemest
  • Great Bowery
  • Moda Operandi
  • The James
  • Bailey44
  • Grey Jason Wu
  • Nars
  • The Last Magazine
  • Bandier
  • Hauser & Wirth
  • Nicole Miller
  • The Row
  • Box of Style
  • HBA
  • Nowness
  • Tru Fragrance
  • Calvin Klein Fragrances
  • House of Waris Botanicals
  • Olivia Palermo
  • Urban Outfitters
  • Carolina Herrera
  • Ippolita
  • Pandora
  • V Magazine
  • Chanel
  • Jason Wu
  • Petrossian Caviar
  • Vera Wang
  • Charlotte Ronson
  • Jonathan Adler
  • Proenza Schoulder
  • Visionaire
  • Coach
  • Kate Spade
  • Rachel Comey
  • W Hotels
  • Coty
  • Kempner
  • Refinery29
  • W Magazine
  • Cynthia Rowley
  • Kiki De Montparnasse
  • Sarah Flint
  • WatchBox
  • Delias
  • KLS
  • Saturdays NYC
  • Zachary Prell

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New York
199 Lafayette Street 4th Floor
New York, New York 10012
+1 212 941 5904
King House 5-11 Westbourne Grove
Notting Hill, London W2 4UA
+44 (0)20 7229 0202

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