Marc Jacobs Fragrance

A Mother's Day Campaign for Daisy

We created a stop motion concept for Marc Jacobs fragrance that presents the flowers in cut-out forms, as they animate around printed oversized bottles. This captures the motif of Mother’s Day in a very conceptual way: the audience sees two Daisy bottles (one large and one small) together  – representative of mother and child as the illustrated flowers come to life around them. Animation by Jen Campbell.


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